Düsseldorf: More Than Just Fashion
Introduction to Düsseldorf
Düsseldorf, the capital city of the German state of North Rhine-Westphalia, is renowned for its fashion and advertising industries, earning it the nickname "Japan’s Gateway to Europe." Here are some key aspects:
Geography and Location
- Located on the banks of the River Rhine
- Connected by the Rhine-Ruhr metropolitan area, one of the largest urban areas in Europe

Economy
Düsseldorf boasts one of the strongest economies in Germany, with:
- Home to over 5,000 enterprises from Japan, the largest Japanese community in Europe outside of Japan
- Key sectors include finance, retail, media, advertising, and fashion
- Hosting numerous international trade fairs and events, such as NRW-Tage and Düsseldorf Festival!
Culture and Lifestyle
The city is vibrant with its cultural offerings:
- Altstadt (Old Town) - Known as the "longest bar in the world" due to its concentration of pubs and bars
- Königsallee or "Ko" - A luxury shopping street with exclusive boutiques
- Düsseldorf Carnival - One of Germany's largest carnival celebrations
- Theatre, opera, ballet, and art museums like the K20 and K21 for modern art
Architecture and Landmarks
- Rheinturm - A 240.5 meter tall telecommunications tower with a rotating restaurant
- Schloss Benrath - A rococo castle with beautiful gardens
- The Media Harbour (MedienHafen) - Featuring innovative and contemporary architecture

Public Transportation
With an excellent network:
- Extensive U-Bahn, S-Bahn, and tram networks
- The SkyTrain, a free monorail system connecting the airport to the railway station